This particular client applied for the role of Locations & Film Services Manager in State (WA) Government and was successful in gaining a job interview. A two-page document was developed addressing six selection criteria. Following are excerpts from two of the criteria.

Achieves Results.
As the producer of a successful program (D&E) on the XXX television network, executives stipulated a change in direction/focus. I was tasked with project managing the program’s reinvigoration and relaunch. The XXX decided to pitch to a younger demographic in line with its shift in audience strategy. A key challenge involved tapping into a broader audience; specifically, a younger targeted audience. I oversaw gradual changes which involved recasting and developing new content for the program. I managed the development of content and an overall new theme, as well as hiring and running a new production team. I adopted strategies to target and tap into the new audience via the use of social media and digital tools. Overall, these strategies combined with the program’s refocus on new talent and new faces to the screen which showcased Australia’s next generation of artists, was instrumental in generating broader exposure for the program and in gaining strong viewership ratings from a younger demographic.

Builds Productive Relationships.
When I chair a range of meetings – both formal and informal in nature – to ensure team members are heard and provided equal opportunity to speak, I elicit discussion and feedback from everyone in the room, emphasising the importance of generating new ideas and suggestions. This engenders feelings of value, trust and worth amongst attendees, and strengthens strong relationships between team members. During the natural disaster involving the volcanic ash explosion in Iceland, cast were unable to fly to studios in this country for filming. I created an information-sharing environment by motivating my team to discuss viable solutions. Collaboratively and unanimously, a solution was recommended and actioned. Subsequently, this led to filming continuing seamlessly and as scheduled as cancellation was not an option as this would have adversely impacted on the budget. Furthermore, audience rating ranked high for the program.

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Annie Cerone